"'FACE' is all about Jimin facing himself head-on as he gets ready for his next step as a solo artist," said Big Hit through Weverse, a fan community platform after announcing that the album will be released on March 24. The agency said the artist will showcase his unique features through the very first solo album.
Jimin has presented talents by collaborating with various artists. In January 2023, the artist participated in "VIVE," a song by BIGBANG member Taeyang. The music video of the song gained more than 15 million views on YouTube as of February 22. Jimin has earlier gained attention for solo songs such as "Lie" and "With You." In January 2023, the lead vocalist was selected as the global ambassador of Christian Dior, a France-based high-end luxury fashion brand known as Dior, to promote various fashion items and events.
Jimin is required to fulfill his mandatory military service in South Korea which is technically at war with North Korea. In South Korea, all able-bodied males aged 18 to 28 must do their mandatory military service for more than 18 months. Jin, the eldest member of BTS, started his service in December 2022.
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